Say hello to the Puma Select Sessions
Maintaining a successful brand for generations is not the easiest of tasks. Creating an authentic connection with your customers requires skill and the ability to think outside the box. That is why Puma have created a series called Puma Select Sessions
These are info sharing events where experts of a particular industry sit on a panel and share information and knowledge about the industry they work in. So far we have seen the likes of Ricardo Da Costa (visionary founder and director of Spring Fiesta and Electric Circus), Thithi Nteta (Entrepreneur and fashion influencer who hails from the agency FCB) and Nomzamo Mbatha.
The industry leaders engage in an intimate Q&A session with the Puma Select family. These talks can be seen as the brand’s attempt to bridge the gap between young people and the workplace.
The next one -which is the finale- is set to happen on the 1st of November and will be hosted by Shaz and Jaxx at the Puma Courtyard in Braamfontein. More details are available on their website.
For now, here are some of the visuals from the last session and their handles and website for further info
“There needs to be strategic intent.” @teeteenteta on influencer marketing. #SelectxStories pic.twitter.com/KilmqymczJ
— PUMA South Africa (@PUMASouthAfrica) September 29, 2018
“Advertising in South Africa is quite slow on the transformation front, but we are working very hard to change that. It helps to have a diverse bunch of people in a room making joint decisions.” @teeteenteta #SelectxStories pic.twitter.com/vtpAlR7rkt
— PUMA South Africa (@PUMASouthAfrica) September 29, 2018
“It’s no longer about shouting ‘this is my product’, ‘this is my price’, marketing now is about establishing relationships.” @teeteenteta #SelectxStories pic.twitter.com/m6OYyDpu8Y
— PUMA South Africa (@PUMASouthAfrica) September 29, 2018
We’re about to kick off #SelectxStories, “The Marketers” edition with @PaulaHulley13 and @teeteenteta hosted by @frypanmfula. pic.twitter.com/K7iIBeAVoy
— PUMA South Africa (@PUMASouthAfrica) September 29, 2018
